How do we increase disease research funding while advocating for a healthier, fairer and more sustainable future?

Opportunity
Refresh the Parents+ brand.

Outcome
A refreshed brand that places onus on the support and guidance that Parents+ provides.

About
Parents+ is a branch of the Bernard Van Leer Foundation and combines early-years-focused coaching activities for parents and caregivers with at least one other service to meet a child’s and/or parents’ basic needs.

The support children receive in their early years from parents and other caregivers is decisive in their healthy development as they grow older. Whilst many succeed at providing babies and toddlers with a good start in life, many need additional resources and support to enable healthy development for their child.

They use insights from behavioural science to improve impact as they seek to engage with policymakers, civil society and other stakeholders to build policy structures whilst creating key programmes directed at specific vulnerable populations.