How do we educate, connect, and enable members to play their part in the future of sustainable agriculture?

Opportunity
Create two new areas of the main site that educate and inform users on FSA (Farm Sustainability Assessment), and enables greater collaboration and resource delivery with a new Members’ Area.

Outcome
Two new website sections architected and designed, that enabled the acquirement of new company members, increased user retention, and the provision of resources that help facilitate SAI’s vision.

About
To feed the world in 2050, global food production will need to double as a result of an ever-growing world population.

SAI Platform (Sustainable Agricultural Initiative Platform) is one of the primary global food and drink value chain initiatives for sustainable agriculture. They are a non-profit network of over 100 members worldwide, catalysing change and driving sustainable practices so that we can develop and implement sustainable agriculture, now and for the future.

Following the success of the Wolf&Player’s redesign of their main website, it was proposed that we create two new sections to the site; FSA, and a Members’ Area.